1. Video Story: Making Jackets Since 1953

    Video Story: Making Jackets Since 1953

    We are what we wear. We wear what we are.Macklemore At PARKA London we make what we are, jackets and coats true to the original designs and values set up in 1953. That year, the year of coronation, the original founder of PARKA London Alfie Lever started the business in London’s Carnaby Street. A former Royal Air Force pilot made...
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  2. Caring For Your Parka: How To Make Your Coat Last

    Caring For Your Parka: How To Make Your Coat Last

    Whether you have a classic parka coat or have opted for one of our other great designs, it is important to look after it correctly. We know your coat is made to protect you from the elements, but it is just as important that you protect it!We’ve put together the ultimate guide to help you care for your parka and...
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  3. Spring Summer 2018: New Classics

    Spring Summer 2018: New Classics

    The unpredictable nature of the British summertime comes with a few challenges. We often find this time of year the most perplexing time to dress appropriately for the weather because you never know what you are going to get! For every collection, we are inspired by the past of our iconic hero, the original outerwear classic, which has evolved throughout...
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  4. Style Series: The Puffer Coat

    Style Series: The Puffer Coat

    From the runway to city streets, the puffer is in! The iconic coat is always an essential in our winter wardrobe as a perfect go to when the temperatures really take a deep dip south.. We don’t believe in reinventing the wheel, so we haven’t! Our designers have re-imagined the puffer coat into two timeless and modern paired back silhouettes...
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